Epicor has expanded the availability of its AI-powered Prism platform across the UK and select European markets, helping manufacturers transform operational data into actionable insights through embedded, industry-specific intelligence.
DECISION-MAKING IN REAL TIME
Enterprise resource planning (ERP) systems have long served as the backbone of manufacturing operations, capturing vast quantities of business-critical information across production, supply chains, procurement, and finance.
Yet for many organisations, the challenge is no longer collecting data – it is turning that data into timely, actionable insight.
To address this, Epicor has launched Epicor Prism across the UK and select European markets, introducing a new generation of embedded artificial intelligence (AI) capabilities designed specifically for manufacturers and supply chain-intensive industries.
Integrated directly within Epicor Kinetic, the company’s ERP platform, Epicor Prism enables users to interact with live operational data through natural-language conversations, helping organisations move from information gathering to decision-making in real time.
THE EVOLUTION OF ERP
The launch represents a significant milestone in Epicor’s broader Cognitive ERP vision, which aims to transform ERP systems from passive repositories of information into active business partners that support thinking, decision-making, and action.
Manufacturers throughout Europe continue to face mounting pressures to improve productivity, strengthen supply chain resilience, and remain competitive amid workforce shortages and ongoing digital skills gaps.
While ERP investments remain central to these efforts, extracting meaningful insight from increasingly complex datasets often requires specialist expertise that many organisations struggle to access.

“Businesses do not just need better data, they need help interpreting it and acting on it in the flow of work”
Andy Coussins, Executive Vice President of International, Epicor
By embedding intelligence directly into everyday workflows, Epicor Prism is designed to help close this gap by guiding users through complex operational decisions, regardless of their ERP expertise.
EMBEDDED INTELLIGENCE IN ACTION
At the heart of Epicor Prism is a growing portfolio of AI agents designed to support a wide range of operational activities.
Rather than requiring separate analytics platforms or external AI tools, users can access insights directly within their existing ERP environment, using conversational prompts to analyse information, automate tasks, and initiate actions.
One of the platform’s flagship capabilities is the Epicor Prism Reasoning Agent, which combines live ERP data with supporting documents, spreadsheets, PDFs, and other business files to deliver contextual recommendations and explanations.
Instead of relying on static reports, users can ask questions such as why a production line is running behind schedule or what factors are contributing to overdue orders and receive responses grounded in real-time operational data.
This contextual understanding helps decision-makers identify root causes faster, improve visibility across operations, and act with greater confidence.
Importantly, Epicor Prism has been designed to operate securely within existing governance frameworks, respecting role-based permissions and maintaining human oversight over critical decisions and actions.

ACCELERATING PRODUCTIVITY
Beyond operational analysis, Epicor Prism also aims to reduce the administrative burden associated with many ERP processes.
The platform currently includes more than 18 pre-built AI agents that address decision-critical workflows across manufacturing and supply chain environments.
These capabilities include translating complex ERP outputs into clear insights, identifying risks and opportunities across supply, demand, and fulfilment networks, and reducing manual effort in sourcing, reporting, compliance, and internal analysis.
The technology can also support employee onboarding and skills development by helping less experienced users navigate ERP systems more effectively through embedded knowledge and guidance.
For technical teams, Epicor Prism Developer for App Studio delivers additional productivity gains by streamlining ERP customisation projects. According to Epicor, the tool reduces the time required to build and test screen customisations by an average of 60 percent, enabling faster delivery without compromising quality.
INDUSTRY-SPECIFIC AI
A key differentiator for Epicor Prism is its industry-specific design.
Unlike generic AI assistants, the platform draws on Epicor’s vertical data ontology, developed through more than five decades of experience serving manufacturing, distribution, building supply, retail, and automotive organisations.
This enables AI agents to interpret information within the context of real operational workflows, combining trusted business data with industry expertise to generate more relevant recommendations and insights.

“Our vision for Cognitive ERP is software that doesn’t just store information, but actively helps people think, decide and act”
Arturo Buzzalino, Chief Innovation Officer, Epicor
By embedding AI directly into everyday workflows, Epicor aims to support frontline users with real-time intelligence while ensuring recommendations remain firmly grounded in operational realities.
As manufacturers continue navigating increasingly complex economic and operational environments, the ability to convert data into action quickly and effectively is becoming a critical competitive advantage.
With the European rollout of Epicor Prism, the company is positioning Cognitive ERP as the next stage in the evolution of enterprise software – one where intelligent systems help organisations not only understand their business, but actively improve it.
This article was produced by the editorial team at Manufacturing Outlook and published as part of the Outlook Publishing global network of B2B industry magazines.
Outlook Publishing delivers industry insights, company stories, and sector coverage across manufacturing, mining, construction, healthcare, supply chains, food production, and sustainability.
Manufacturing Outlook provides ongoing coverage of organisations and developments shaping the global manufacturing industry.




